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Sponsorships

Partner with CarExpert to position your brand in front of Australia’s most trusted automotive audience - in-market buyers who turn to our independent, expert-led content to make their most considered purchasing decisions.

Bring your brand to life through sponsored editorial, video and vertical sponsorships, and be present in the moments that matter most within an editorial environment built on credibility, not clicks.
Features Tile

Leverage a premium native placement within CarExpert’s homepage carousel to spotlight featured content, increase visibility and drive deeper engagement from in-market audiences.

PRO: Offers a seamless and high impact way to connect with users as they explore the latest car insights.

Specifications
Car Comparison

Make your brand unmissable at the most valuable point of the purchase journey.

Capture buyers as they begin cross-shopping, creating a direct pathway for your brand to enter. This placement ensures your vehicle is at the top of the suggested vehicle comparison list, both in-article and across our comparison pages.

PRO: Insert your brand directly into a user’s active consideration set, driving incremental awareness and purchase intent at a key decision-making moment.

Specifications
Car Chooser

Leverage an intuitive tool that guides users through tailored questions to refine their vehicle shortlist.

Advertisers are integrated via banner and results card placements when user preferences align, ensuring relevance. Where multiple matches exist, delivery is evenly distributed across partners.

PRO: The intuitive Car Chooser tool drives awareness and consideration at the point when users are in discovery mode.

Specifications
Showroom display

This premium placement positions your ad within our high-intent Car Comparison tool, the Sponsored Result appears as the fourth listing, right when users are evaluating their shortlist.

Your investment entails Fillboard, ScrollX, Leaderboard, MREC and Billboard advertising.

PRO: Insert your brand directly into a user’s active consideration set, driving incremental awareness and purchase intent at a key decision-making moment.

Specifications
Homepage buyout

Make an impression that lasts. Homepage sponsorship gives you the most prominent real estate on CarExpert.com.au, paired with our most powerful advertising formats  to ensure your brand is the first thing Australia’s most trusted automotive audience sees.

Your investment entails high-impact advertising formats including Fillboard, Display, Content Strap and ScrollX.

Content Strap is available exclusively to Homepage buyout investors, featuring three article cards linking to relevant CarExpert content and one custom card directing users to your website

PRO: Blended editorial and promotional content ensures a seamless, engaging user experience while driving traffic to your site.

Specifications

Ready to explore options?

Discover our solutions or talk to our media team to build a plan that fits your brand and objectives.
Contact us